Logo & Brand Identity Design

A logo is often the first thing people notice about a business, but the best brands are built on more than a logo alone.

Whether you're starting from scratch, rebranding, or simply need a logo that better reflects where your company is today, we create visual identities designed to work everywhere your brand shows up.


What We Offer

Logo Design
Custom logos built specifically for your brand, audience, and industry.

Brand Identity Design
A complete visual system that helps create consistency across every touchpoint.

Brand Refreshes
Updating and refining existing brands without losing the recognition they've already built.

Brand Guidelines
Clear standards for logo usage, typography, colors, and supporting assets.

Typography & Lettering
Custom typography, wordmarks, and supporting typography systems.

Supporting Brand Assets
Icons, patterns, illustrations, secondary marks, and graphic elements that give your brand flexibility beyond a single logo.


What's Typically Included

Depending on the project, deliverables may include:

  • Primary Logo

  • Secondary Logos

  • Badge Marks

  • Typography System

  • Color Palette

  • Icon Design

  • Graphic Assets

  • Brand Guidelines

  • Merchandise Applications


Frequently Asked Questions

What's the difference between a logo and a brand identity?
A logo is one piece of the puzzle. A brand identity includes the supporting elements that help create a consistent look across every application.

Can you update an existing logo?
Many of our projects involve modernizing or refining an existing brand while maintaining the recognition it has already earned.

What types of brands do you work with?
We've worked with a wide range of businesses including hunting and outdoor brands, fitness companies, blue-collar and lifestyle brands, consumer products, food and beverage, and startups. No matter the industry, our goal is to create an identity that reflects the business and connects with its audience.

Can you design just a logo?
Yes. Some clients only need a logo, while others benefit from a more complete brand identity. A brand identity provides additional assets, supporting graphics, typography, and guidelines that give your business more flexibility and consistency across all applications.


Get In Touch

Whether you need a new logo, a complete brand identity, or a refresh of an existing brand, we'd love to hear about your project.

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TROLL CO

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LANDO NORRIS