Origin - American Made

Origin reached out to us to collaborate on a series of apparel graphics that reflected their core identity, 100% American Made. Every product they manufacture is designed, built, and produced here in the USA, so the artwork had to capture that same spirit of craftsmanship and grit.

Hand-illustrated rattlesnake Born on the Ground Jiu Jitsu design for Origin

From Jiu Jitsu practitioners and blue collar workers to hunters and outdoorsmen, Origin’s audience spans a range of people who value hard work and independence. Our goal was to design apparel that would resonate across each of those groups.

American eagle illustration for Origin with the phrase “Built by Freedom.”

American eagle illustration for Origin’s Built by Freedom design. For their 4th of July launch

The direction leaned heavily into Americana influences. We pulled inspiration from vintage industrial logos, historic American imagery, along with symbols hunting and the great outdoors. The result was a mix of bold typography, hand-illustrated elements, and weathered textures that looked built for work and worn with pride.

Collection of skull and antler illustrations designed for Origin’s outdoor apparel graphics.

Skull Series designed for Origin’s hunting line of clothing

Working with the Origin team was a collaborative process. They often come to us with a concept or phrase, and we work together to determine the visual direction, refine details, composition, and textures until each graphic feel like it could stand as its own statement piece.

Samurai-inspired badge for Origin featuring the phrase “Born on the Ground.”

Samurai-inspired badge for Origin’s Jiu Jitsu clothing line

Each phrase ties directly back to their Made in America mission and the pride they take in every product they make.

Mountain-inspired badge design for Origin with bold typography and American Made theme.

Mountain-inspired badge design for Origin with custom typography and American Made theme.

Professional archer John Dudley wearing an Origin shirt featuring Dristy Design’s deer skull artwork.

John Dudley of Nock On Archery wearing Whitetail Skull tshirt

Quick Answers:

Who is Origin?
Origin is an American manufacturing company that produces everything from apparel and footwear to jiu jitsu gear, all made entirely in the USA. Every stage of production happens in-house, from field to fabric. That’s what makes them one of the few truly American Made companies still operating today.

Who designs for American Made brands?
We love working with brands that take pride in making goods here in America.

What kind of designs did Dristy Design create for Origin?
A variety of apparel graphics with Americana and outdoor influences that speak to their audiences of blue collar workers, hunters, outdoorsmen, and Jiu Jitsu practitioners.

How does Dristy Design approach collaborations like this?
We listen to the brand, their values, and their audience, then design visuals that not only look great but also feel authentic to what they stand for.

Click below to learn more about getting started on custom logo design or apparel graphics that speak to your audience.

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